3 September 2021

Art-window to Asia: Strategies and Prospects of Building Sustainable Economic Relations

Key conclusions:

 

Vladivostok is the gateway to Asia-Pacific countries. Artists should use this advantage

-       “Vladivostok has been the gateway to Asia-Pacific countries for 170 years. Our artists have been using it. Starting from the 90s – if I remember correctly – there have been exhibitions in Japan and New Zealand,” Ilya Butusov, Chairman, Primorsky Branch of the Union of Artists of Russia.

-       “Peter I opened the window to Europe, while we want to open the window to Asia. When it comes to Vladivostok, it is not just a window – the doors are open,” Elena Zelentsova, Head of the Department of Territorial Development, Russian Presidential Academy of National Economy and Public Administration (RANEPA).

 

Vladivostok’s art market has room for development

-       “First of all, we cannot really call it a market. Artists mostly work on their own. They like organizing exhibitions in various venues of the city. Other than that, it is up to their personal desire to sell their works,” Vera Glazkova, Director, Gallery “Arka”.

-       “The Far East does not have much art that would be internationally recognized. Mostly everything cultural or artistic happens in the central part of Russia,” Elena Zelentsova, Head of the Department of Territorial Development, Russian Presidential Academy of National Economy and Public Administration (RANEPA).

 

The impact of the art market goes beyond art professionals

-       “Activity of modern cultural institutions go beyond communicating cultural and artistic values. They integrate processes in the urban environment, society, education, and international ties,” Elena Zelentsova, Head of the Department of Territorial Development, Russian Presidential Academy of National Economy and Public Administration (RANEPA).

 

China is interested in Russian art:

-       “The most important consumer of Russian art is China. <...> China has dozens of galleries that focus on Russian art, mostly Russian contemporary art,” Ilya Butusov, Chairman, Primorsky Branch of the Union of Artists of Russia.

 

 

Problems

 

No professional cultural institutions

-       “Vladivostok has very few professional cultural institutions. It is bad that we do not have enough. However, it would not be a problem if conversations would not circle around these few institutions. <...> At the moment, we do not have a single contemporary art centre or creative cluster. Private galleries do not develop here,” Yulia Klimko, Director, Enso Foundation for Cultural Initiative.

-       “As for domestic market, it just does not exist. There are several artists that target Vladivostok. Local audience knows them,” Ilya Butusov, Chairman, Primorsky Branch of the Union of Artists of Russia.

 

 

Solutions:

 

Attracting government and patron support

-       “Attention from individuals who love art, take interest in it and are ready to work in Vladivostok. We need support from the city and regional governments,” Vera Glazkova, Director, Gallery “Arka”.

-       “We have a perpetual jeremiad that the government does not help us. <...> We need to combine our effort and create a unique atmosphere without counting on government support. We need to count on support from patrons – Moscow ones or local ones. I would like to point out that all the big exhibitions in the Tretyakov Gallery – the whole country spoke about – were made with sponsor money,” Zelfira Tregulova, General Director, The State Tretyakov Gallery.

 

 

Finding and supporting artists

 

-       “The key to success is the unbelievable commitment and enthusiasm of those who want to change the situation for the better. Secondly, it is the myth that a prop artist can become an international star. It means that we should be getting new artists – we are actively working with contemporary artists – that have a huge potential for further development that might put them on the market,” Zelfira Tregulova, General Director, The State Tretyakov Gallery.

-       “The tool everybody keeps talking about is art residency. It is something that needs to be discussed in Primorye. It is an important tool that help us get to know each other,” Elena Zelentsova, Head of the Department of Territorial Development, Russian Presidential Academy of National Economy and Public Administration (RANEPA).

 

For more information, visit the ROSCONGRESS.ORG Information and Analytical System at roscongress.org.

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